What is PPC and How Does it Work?
PPC stands for pay-per-click, and it is a type of online advertising that allows businesses to advertise on platforms like Google, Bing, and Facebook. With PPC, businesses only pay when someone clicks on their ad. This makes PPC a very effective way to drive traffic to your website and generate leads.
There are many different types of PPC, but the most common are Google Ads and Facebook Ads and they all vary in PPC management costs. Google Ads are the most popular form of PPC, and they allow businesses to advertise on Google’s search engine and other Google properties. …
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